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Because a PetPPO Provider’s costs are relatively fixed, new customers simply add to their bottom line, and that means more income without the risk or cost of expensive advertising.  As a PetPPO Provider you are able to take the risk out of advertising; because member participants receive a discount on offered services our PetPPO Providers do not waste money on ineffective advertising.  In essence, the cost of advertising and promotion is borne only after receiving a new customer and is paid only in the way of providing a discount.

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